Industry Data: Analysis Of Boom Index Of Textile And Clothing Professional Market In November
The prosperity monitoring results of China Textile Federation Circulation Branch show that in November 2024, the prosperity index of managers of the national textile and clothing professional market will be 51.18, down 0.16 percentage points from the previous month; The business climate index of professional market was 51.32, down 0.84 percentage points from the previous month.
1、 The prosperity of managers and merchants declined slightly
Data shows that in November, the prosperity index of managers and merchants in the national textile and clothing professional market declined slightly, and both indexes were higher than 50.
1. Managers' prosperity index dropped 0.16 percentage points
Table 1 List of Manager Index
From the perspective of managers' prosperity index, in the total index, the managers' prosperity index in November was 51.18, down 0.16 percentage points from the previous month; The business environment index was 52.90, unchanged from the previous month.
Among the sub indexes, the total business volume index was 50.97, down 0.97 percentage points from the previous month; The logistics delivery index was 50.97, down 1.29 percentage points from the previous month; The passenger flow index was 50.97, down 1.29 percentage points from the previous month; The door opening rate index was 50.97, up 0.32 percentage points from the previous month; The rental index was 50.00, down 0.32 percentage points from the previous month; The e-commerce sales index was 53.23, up 2.58 percentage points from the previous month.
2. Business climate index dropped by 0.84 percentage points
Table 2 List of Merchant Indexes
From the perspective of business climate index, the business climate index in November was 51.32, down 0.84 percentage points from the previous month; The business environment index was 51.51, down 1.29 percentage points from the previous month.
Among the sub indexes, the sales volume index was 52.81, up 0.01 percentage points from the previous month; The average price index was 51.51, down 1.29 percentage points from the previous month; The profitability index was 52.81, up 0.08 percentage points from the previous month; The comprehensive cost index was 48.49, down 2.71 percentage points from the previous month; The inventory index was 49.93, down 1.60 percentage points from the previous month; The e-commerce sales index was 52.40, up 0.53 percentage points from the previous month.
2、 Data analysis
1. Market operating performance fluctuated slightly
In November, 19.35% of the total market operation and market logistics shipments increased, both down 16.13 percentage points from the previous month. In November, the sales of winter clothing in the professional market basically came to an end, and the market sales entered a slow period, with all indicators showing a downward trend.
Figure 1 Total business volume index
Figure 2 Logistics Delivery Index
2. Market operation pressure has increased
In November, the opening rate of 0% professional market decreased by 6.45 percentage points compared with the previous month, and the rent of 0% professional market showed an upward trend, down 9.68 percentage points compared with the previous month; 19.35% of professional market traffic increased, down 16.13 percentage points from the previous month. In November, the market opening rate showed a slight upward trend, the rent and passenger flow were both lower than last month, and the operating pressure of the professional market increased.
Figure 3 Door opening rate index
Figure 4 Passenger Flow Index
Figure 5 Rent Index
3. Business performance of merchants fluctuated slightly
In November, 37.67% of the total sales of merchants in the market increased, 4.34 percentage points higher than that of the previous month; 36.99% of the market merchants increased their profits, 4.32 percentage points higher than that of the previous month; 24.66% of the market merchants' sales prices increased, 8.67 percentage points lower than the previous month. This month, the professional market generally showed a state of small profits but quick turnover. Although the price level declined, the total sales volume and profit showed an increasing trend.
Figure 6 Sales Index
Figure 7 Profitability Index
Figure 8 Average selling price index
4. Significant cost and inventory pressure of merchants
In November, the comprehensive cost of 4.79% of market merchants decreased, 13.88 percentage points lower than that of the previous month; The inventory of 7.53% professional market merchants decreased, 14.47 percentage points lower than that of the previous month. With the professional market's winter products coming to the end of sales, merchants' comprehensive cost pressure and inventory pressure have increased, and the index has correspondingly fluctuated significantly.
Figure 9 Comprehensive Cost Index
Figure 10 Inventory Index
5. The overall situation of e-commerce sales is better
In November, 32.26% of professional market e-commerce sales increased, 19.36 percentage points higher than the previous month; 28.08% of merchants' e-commerce sales increased, up 9.41 percentage points from the previous month; The Double 11 Shopping Carnival significantly boosted e-commerce sales in the professional market, with the market e-commerce index rising by 2.58 percentage points and the merchant e-commerce index rising by 0.53 percentage points.
Figure 11 Manager E-commerce Sales Index
Figure 12 E-commerce sales index of merchants
3、 Prediction index
The data shows that in terms of managers, the boom index of managers in the next period is 51.94, down 0.32 percentage points from the previous month; The business environment index for the next period was 52.26, unchanged from the previous month. In terms of merchants, the business climate index of the next period is 51.37, down 1.70 percentage points from the previous month; The business environment index for the next period was 51.37, down 1.50 percentage points from the previous month. The four prediction indexes are all higher than 50, indicating that professional market managers and merchants are more confident about the operation in December.
Attachment:
1. Monitoring methods
"Prosperity index of textile and clothing professional market" consists of "manager index" and "merchant index". Using the sampling method, select markets and merchants of different business categories such as clothing, fabrics, home textiles and small commodities nationwide, and fill in the managers' prosperity index questionnaire and merchants' prosperity index questionnaire respectively.
2. Monitoring samples
The managers' prosperity sample consists of 31 professional textile and clothing markets, including Guangzhou Baima Clothing Market, Shandong Jimo Clothing Market, Jiangsu Dieshiqiao Home Textile Market, Shanghai Xinqipu Clothing Market, and Liaoning Xiliu Clothing Market. The business prosperity sample consists of 147 businesses such as Taotao Clothing, Suntory Textile, Weibang Home Textile, and Vitoli Cashmere.
3. Monitoring period
The business climate monitoring cycle is monthly, submitted at the end of each month, and released at the beginning of the next month.
4. Index composition
In the "Prosperity Index of Textile and Garment Professional Market", the "manager index" consists of four first level indexes, namely, the current manager prosperity index, the next manager prosperity index, the current business environment index, and the next business environment index; The "current manager prosperity index" consists of six secondary indexes, namely, total business volume index, logistics delivery volume index, passenger flow index, door opening rate index, rent index and e-commerce sales index.
The "merchant index" consists of four primary indexes, namely, the merchant prosperity index of the current period, the merchant prosperity index of the next period, the business environment index of the current period, and the business environment index of the next period; The "merchant boom index of the current period" consists of six secondary indexes, namely sales index, average selling price index, profitability index, comprehensive cost index, inventory index and e-commerce sales index.
5. Exponential analysis
The positive index includes managers' total business volume index, logistics delivery volume index, passenger flow index, merchant opening rate index, rent index, e-commerce sales proportion index and merchant sales index, average selling price index, profitability index, e-commerce sales proportion index. If the positive index exceeds 50, it indicates that the business situation is optimistic, and the greater the value, the more optimistic it will be; The positive index is lower than 50, indicating that the business situation is not optimistic; The smaller the number, the more pessimistic.
The reverse index includes merchant cost index and inventory index. When the cost index exceeds 50, it indicates that the merchant's cost pressure decreases. The larger the value, the smaller the cost pressure; The cost index is lower than 50, indicating that the merchant's cost pressure increases. The smaller the value, the greater the cost pressure. When the inventory index exceeds 50, it indicates that the merchant's inventory pressure decreases. The larger the value, the smaller the inventory pressure; The inventory index is lower than 50, indicating that the merchant's inventory pressure increases. The smaller the value, the greater the inventory pressure.
(Source: China Textile Federation Circulation Branch)
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