Hutubi County: Home Textile Enterprises Rush To Order Single Line Online And Offline Sales

Over the past few days, on the basis of doing a good job in epidemic prevention and control, the textile enterprises in Hutubi County have made full use of the online e-commerce platform and live sales to open up the channels for the integrated development of the online and offline industries, so as to promote the high-quality development of the industry.

On August 20, in the workshop of Xinjiang Weimei cotton Home Textile Co., Ltd., we saw that the workers were skillfully operating the machines, busy making orders, and a bed of quilts was produced from the highly efficient production line operation of automatic machinery.

Zhou Jianhua, general manager of Xinjiang Weimei cotton Home Textile Co., Ltd., introduced that our main products now include pure cotton bedding from various secondary schools, online orders from the mainland, and some epidemic prevention materials. Now the total number of overtime is close to 70000, so the production has not started.

At the same time, the company has introduced a number of large-scale quilting machines, quilting machines, quilting machines, quilting machines, quilting machines, and other large-scale production lines, such as quilting machines, quilting machines, and so on. Because the raw materials of the products are all high-quality cotton in Xinjiang, they are favored by consumers and sold all over the country.

"No.2 link is aloe cotton summer cool quilt. Our Aloe cotton summer cool quilt has pure cotton inside and aloe cotton outside..." In the office area, the sales staff are doing live broadcasting on various platforms synchronously to promote and sell the products.

Webcast is a new way of online sales for enterprises to adapt to market changes this year. The company has also used "Internet +" to expand sales channels, cooperating with seven e-commerce platforms, such as Taobao, 1688, Toutiao shop, Shuo Yin, pinduoduo, etc., to operate in an online and offline mode, and sell its products to all parts of the country.

"Live delivery of goods is sent to all parts of the country. At present, the largest online delivery volume is Guangdong, followed by Southwest China. Offline we are mainly aimed at Xinjiang, that is, our colleges and universities, hotels, hospitals, epidemic prevention, and some emergency relief. " Zhou Jianhua said.

Up to now, the company has delivered about 300 pieces of online goods every day, with a sales amount of about 30000 yuan. Online sales of bedding have reached 40000 beds. It is estimated that online sales will reach about 100000 beds this year, accounting for half of the total amount of the whole year.

Zhou Jianhua said that at present, it is not a peak. In late August, the delivery volume can gradually increase to about 2000 orders a day, which will last until the middle of April of the next year.

It is understood that the company can produce 1 million cotton tires with and without nets, and 500000 sets of pure cotton bedding for various series. This year, it is estimated that the sales volume will reach about 200000 sets, and the sales volume will be about 30 million, double that of 2019. Enterprises will continue to increase their own R & D efforts, innovative brands, and strive to push Xinjiang local high-quality home textile products to a wider market.

At present, Hutubi County has introduced many textile and garment processing enterprises, such as Ogilvy medical, Yuhua textile and Zhonglan garment Weaving Co., Ltd. in the future, the county will take multiple measures to continuously optimize the business environment, help enterprises to open up diversified sales channels, promote the cluster development of textile and garment industry, and drive the high-quality development of county economy.