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The Third Quarter Performance Continues To Float In The Red Tide Of Lining.

2018/10/23 11:04:00 106

LiningOrderingOperationRetail

Lining announced the latest order and operation status at noon on October 22nd.

In terms of the tag price, the franchisee's order of Lining brand products (excluding Lining YOUNG) recorded a year-on-year increase for twenty consecutive quarters.

The order for the second quarter of 2019, which was held in September of this year, was recorded in 10%-20%.

In the same store sales performance, the Lining sales point has been put into operation at the beginning of the same quarter last year. As of the third quarter of September 30, 2018, the same store sales of the whole platform recorded a low 10%-20% growth year by year.

As far as channels are concerned, retail channels (direct operation) and wholesale (Franchised Distributors) channels have recorded an annual high number of units, and the virtual store business of e-commerce has been growing at an annual low of 30%-40%.

Retail performance, as of the third quarter of September 30, 2018, Lining

Sales Office

(excluding Lining YOUNG) the annual retail sales volume of the platform has been recorded by 10%-20% in the middle period.

In terms of channels,

Offline channel

(including retail and wholesale) recorded a growth in the middle of 10%-20%, where the retail channel recorded a growth in the middle of 10%-20% and a low 10%-20% growth in the wholesale channel. The e-commerce virtual store business recorded a low 30%-40% growth.

In addition, Lining recently released the mid-term performance announcement as at June 30, 2018. Earnings showed an increase of about 17.9% to 4 billion 713 million yuan, and the net profit of equity holders increased by 42% to 269 million yuan.

Net interest rate

Increased from 4.7% to 5.7%.

Up to the end of the reporting period, the total number of domestic sales outlets including Lining core brand and Lining YOUNG totaled 6898, representing a net increase of 168 from the end of the first quarter, a net increase of 463 since the beginning of this year. At the beginning of this year, Lining officially recovered the 361 sales points of Lining YOUNG from the agent.

For the first half of the performance, Lining said in the earnings report, mainly due to the good national policy and the steady growth of sports macro demand.

At the same time, the improvement of consumption structure has made sports market demand more refined.

Industry insiders believe that judging from the category, Lining's

Clothes & Accessories

Business income has exceeded the most core shoe business revenue, accounting for 48.7% of total sales, which means Lining upgraded products.

fashion

The degree plan is coming into effect.

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