Highlights: 2018 The Beginning Of Beijing Fashion Week: Focusing On Professional Clothing Culture, Showing Original Appearance Of Clothing Industry.

Design comes from life but is higher than life. Nowadays, fashion and brand consciousness are gradually infiltrating. Today, professional dress culture has gradually entered people's field of vision.

The culture of professional wear has gone beyond the scope of ordinary work clothes, and has gradually formed a trend of fashion. It has been endowed with new contents and missions by the times and the environment.

In July 6, 2018, guided by the Beijing Federation of trade unions, Beijing fashion Holding Co., Ltd., Beijing Institute Of Fashion Technology and Beijing Fashion Week Organizing Committee hosted the 2018 first "bronze bull Cup" Beijing fashion fashion design competition launching ceremony of the first "bronze bull Cup" Beijing fashion fashion design competition sponsored by Beijing copper bull Group Co., Beijing fashion week limited liability company, Han fashion creation Park, Beijing garment and textile industry association, Beijing Fashion Designers Association, fashion Beijing, acupuncture needle net and butterfly news network. The exhibition at the 1 exhibition hall of Beijing Institute Of Fashion Technology Innovation Park was presented splendidly.

Mr. Han Shichun, vice president of Beijing Federation of trade unions, vice president of Beijing Industrial (National Defense) trade union, Ms. Li Xinlian, director of the Organizing Committee of Beijing fashion week, Wu Li, Secretary of the Party committee of Beijing fashion holding company, chairman Wu Li, and Ma Shengjie, Secretary of Beijing Institute Of Fashion Technology Party committee Ma Shengjie, attended the event to help promote the development of fashion professional clothing and original clothing industry.

Group photo of leading guests

Han Shichun, vice president of Beijing Federation of trade unions

2018 director of Beijing Fashion Week Organizing Committee, President of Beijing garment and textile industry association, party secretary and chairman Wu Li of Beijing fashion Holding Co., Ltd.

2018 deputy director of Beijing Fashion Week Organizing Committee, Yuan Tianxiang, deputy general manager of Beijing fashion Holding Co., Ltd.

Ma Shengjie, Secretary of the Party committee of Beijing Institute Of Fashion Technology

Guests sign in

This activity is dedicated to gathering the innovative force of the development of Chinese professional dress culture, and constantly endowing the New Era Connotation of professional clothing culture to achieve the future of Chinese professional wear: symbolization, branding, fashion, chain and intelligent guidance.

At the same time, let original design and intelligent manufacturing serve the new era of workers, more embody the characteristics of the staff and workers, show the demeanor of the staff, and jointly promote the vigorous development of the fashion professional clothing and clothing original industry, so that Chinese original design will continuously integrate into the international content, from manufacturing to intelligent manufacturing, to help the original industry cluster development.

It is understood that this event is one of the activities of the 2018 Beijing fashion week schedule. The winning entries will be presented at the 2018 fashion week in Beijing in September.

Since its inception in 2016, the fashion week in Beijing has attracted international and domestic attention for its rapid development, innovative ability and fashion atmosphere. It is an important fashion publishing platform with local cultural characteristics and an international perspective.

Adhering to the purpose of "giving China brand an opportunity to grasp the right to fashion discourse", the 2018 fashion week in Beijing focused on the construction of the national cultural center, excavated the originality and cultural height of the brand, and also set up a stage for displaying the dream and cultural voice for Chinese fashion design. Let the professional wear no longer be confined to the concept of "tooling", but on the T stage, showing the fashion charm, improving the fashion and industry influence of Chinese professional wear.

Jia Xiaobin, party secretary and general manager of Beijing copper cattle Group Co., Ltd., interviewed by the media.

As a sponsor of the competition, Beijing copper bull Group Co., Ltd. was founded in 1952. For 66 years, it always adheres to the idea of "brand as the root and culture as soul". It adheres to innovation and development. The company integrates powerful R & D and supply chain resources to help Shang Wenhua in the new era.

This career design competition is the first voice of "copper bull" in the field of professional wear.

Boost original

Competition provides a one-stop service platform for fashion designers.

Starting from the needs of promoting the development of clothing and clothing original industries, this event combines fashion, creativity, art, technology and clothing original industry with multi-dimensional integration, static dynamic immersive exhibition and human-machine interaction, and Italy craft master on-site teaching experience exhibition, and so on, so that guests and spectators will have a better understanding of the first "bronze bull Cup" Beijing fashion fashion design competition in 2018.

The competition for the national original designer, the design content is divided into business administration, pportation, school uniform, municipal law enforcement and hotel catering and other five fields, sixteen industries, a total of gold, silver, bronze and other 36 winning places.

Unlike other competitions, the winners will offer the opportunity to observe and practice in China's Textile City and free and uniform production of costume and show.

In the lobby of the first floor of the conference hall, we can see that the competition organizer, bronze bull and Han lion creation court, is a one-stop service platform provided by the contestants free of charge from "trend information, fabric selection, sharing to plate making, terminal display, and original brand publishing".

The creative space on the first floor is not only a stepping stone to help the original designers, but also a brand new platform for the original design of the industrial ecosystem. This platform aims to help more designers to realize the balance between the design talents and the market development, and to promote the development of China's original clothing industry.

Concern for literary creation

Topics on custom culture, Italy hand sewing and professional wear

At the scene of the event, the guest speaker, Professor Liu Ruipu, a well-known domestic clothing custom theory and cultural expert, and Liu Wei, a famous designer of Chinese professional costume design, and Liu Wei, a master of custom design in Singapore, shared the brilliant idea of professional attire and costume customization.

The theme of Professor Liu Ruipu's speech is "custom culture and gentlemen's code". In his speech, he stressed the importance of following the international dress code. He introduced the composition of the morning dress and the tuxedo in detail, and the difference between the two in details.

Professor Liu pointed out that in the past more than 200 years, Nobel's awarding ceremony has never changed the dress of the tuxedo, because it is full of universal humanistic spirit.

Today's luxury brands need to precisely interpret the cultural connotation of the tuxedo. If we use this index to measure, China does not have a real luxury brand, which means that the Chinese market has a 100% rising space. Therefore, the future high-end competition is the competition of craftsman spirit, regulation consciousness and quality culture.

In his speech, he traces the origin of the hand sewing technology in Italy, introduces the first tailoring University in the world, and later renamed the Italy national tailoring society.

Master cro stressed that the connotation of Italy artisans' spirit is "respect, love and keep improving."

He also shared his experience in China's advanced customization industry and described China's advanced customization.

The lack of dress culture.

The sharing of master crotti pointed out the importance of craftsman spirit and dress culture in the original clothing industry in China.

Liu Wei made the keynote speech on "the opportunity of fashion and technology to promote the career apparel industry". From a professional point of view, it introduced the definition, classification, characteristics, cultural functions, future development trend and the main points of the design.

Mr. Liu Wei stressed that the two elements of fashion and technology make Chinese professional dress design alive. With the huge market capacity of China, there is great room for the sustainable development of Chinese professional wear.

Create the future together

Invite audiences to rebuild China's original professional clothes and fashion future.

After the guest speech, 2018 leaders and guests of the first "bronze bull Cup" Beijing fashion professional design competition took the stage to open the 2018 "Beijing bull Cup" fashion design competition.

Numerous invitations flashed on the main screen. Meanwhile, 300 professional audiences' mobile phones lit up at the same time, and they received the invitation letter of this career design contest.

Focus of this event

Eyes, promote the development of professional clothing culture, demonstrate the new appearance of clothing original industry, realize the design institutes, design rookies, enterprises and

Resources integration and mutual help among institutions.

It is reported that the 2018 finals of the first "bronze bull Cup" Beijing fashion professional design competition will be held in the 9 moon phase Beijing fashion week.