Anticipation, Strong Debut 2017 Eighteenth China International Silk Fair

In September 27th,

The press conference was held in Shanghai financial information center.

Mr. Xie Shuangcheng, vice mayor of the Hangzhou municipal government; Mr. Qiu Jianping, director of the West Bo Office of Hangzhou; Mr. Ji Lude, Secretary General of the Shanghai Exhibition Industry Association; Mr. Xu Cheng, Secretary General of the exhibition Federation of the Yangtze River Delta; Mr. Ye Guobiao, general manager of China financial information Center; Mr. Hu Hongwei, deputy editor in chief of the news network; Mr. Dong Guitao, President and director of Alibaba group; Mr. Pan Jianjun, chairman of the International Conference and exhibition of miroland, and representatives of other organizers of the Expo held at the same time.

2017 the eighteenth China International Silk Fair, CO sponsored by the Ministry of Commerce of People's Republic of China and the Hangzhou Municipal People's government, will be held at the Hangzhou International Expo Center from 20 to 22 October 2017. The exhibition area is 20000 square meters. The silk Expo will be based on the silk house Hangzhou, which has played an important role in the traditional Chinese silk weaving industry. It will promote silk culture and promote the development of silk enterprises.

Taking "design, innovation and brand" as the leading factor, this silk Expo will build a brand marketing and industrial service platform for the silk industry at home and abroad through the combination of online digital exhibition, offline display, dynamic publishing, trade and research. At the same time, we will lead the silk enterprises to go out, expand the international market and shape the National Silk with the "one country and one country" as the target international market.

To expand the international influence of Chinese silk.

The silk industry will continue to serve the silk industry's whole industry chain. The Silk Fair will also highlight the two contents of "industry event" and "Silk experience".

First, to create an annual silk industry event.

(I) international exchanges

In recent years, the development strategy of "one belt and one road" has pushed silk into the forefront of the times.

In order to further promote the prosperity and development of silk culture, the Organizing Committee of the international silk union and China International Silk Fair jointly organized the 2017 "one belt and one road" international silk Summit Forum.

As the forum of the highest specification of the global silk industry, silk experts from dozens of countries such as the president of the French Silk Association, the chairman of the Italy Silk Association, the Kampuchea silk Promotion Association, the India Central Silk Bureau, the president of the Vietnam Silk Association, the vice chairman of the Thailand silk Association, the chairman of the Brazil Bisa Overseas, and the curator of the Greek silk museum are gathered in Hangzhou to discuss the future of silk.

(two) new silk products

On October 19, 2017 -20, "golden Fuchun Cup" 2017 Chinese silk garments and fifth China wedding dress creative design competition and "China Tie city" cup international silk flower design competition were held in Hangzhou International Expo Center.

This exhibition has fully introduced the "silk and fashion" elements, bringing the high-end fashion visual feast to the audience.

The "China Tie city" cup international silk flower design competition is the top flower pattern competition in China. It has lasted for more than a hundred days. Experts from Italy, Japan and other countries have reviewed, and thousands of entries have been selected for thousands of miles to show you the most fashionable flower design.

2017 China

The clothing and the fifth Chinese wedding dress creative design competition promotes creative clothing design and leads the development of high-end silk garment industry.

The creative design competition will set off a fashion creative trend from source to terminal, make changes in fashion innovation, and strive to better interpret and develop silk fashion.

It has promoted the progress of the entire silk industry.

(three) silk marketing

This year's Silk Fair has introduced "new".

"Silk" is a hot concept.

The 2017 textile "new retail" expert lecture hall jointly sponsored by Zan and the China International Silk Fair is based on the product of consumption upgrading and efficiency upgrading. It will help silk get out of a better market by relying on big data and the Internet.

This year, representatives of the "new retail" will gather together in the 2017 textile new retail expert lecture hall to discuss how to develop new directions in the industry through the way of new retail, through keynote speeches, forum exchanges and cross boundary dialogue.

The new retail hall not only attracts many famous "new retail" leaders, but also invites outstanding new retailers from all over the country to take advantage of this opportunity to strengthen the exchange and interaction of new retail outlets nationwide.

Two, to provide consumers with the perfect silk experience.

(1) converging silk products and new products at home and abroad

This Silk Fair brings together silk products from home and abroad, including pure hand-made carpets from Iran and Pakistan, silk handicrafts from Southeast Asian countries, silk Nepalese silk tapestry, India style silk scarves and all kinds of silk products in China. At the same time, silk fabrics, silk sanitary products and silk bathrobes, silk and velour scarves used in autumn and winter will also be washed at the same time.

(two) silk custom area

Led by Professor Wu Haiyan, a famous fashion designer in China, this Silk Fair will build a silk custom area. All kinds of customized items are unique to you.

(three) a combination of lines and lines for better experience

On the basis of traditional offline exhibition and display, in order to provide better silk experience for all silk lovers, this year the silk Expo officially launched the silk online platform: "Silk essence shop". Under the premise of quality and fidelity, the silk shop can experience online and offline experience, and now experience a perfect silk shopping experience.

For more details, please pay attention to WeChat public number of "Silk Expo" - I want to buy silk.

We are looking forward to a strong debut. The 2017 China International Silk Expo will be held as an exhibition.

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