New Look: Five Taboos For Shop Decoration
In order to promote sales, some stores often set up counters at the exit of escalators. The purpose is, of course, to enable customers to see the goods they sell, so as to increase the possibility of selling goods, but this practice often causes some customers to deliberately bypass the counter and walk towards the counter.
You might as well move the 2 meters away from the counter at the staircase to see the effect. I believe you will feel the magical effect of "home study".
Play deafening
Music
In fact, it is very bad to do so. Music itself can create an atmosphere, but it depends on what kind of atmosphere it creates. Gentle and elegant music can make customers forget and return, increase the time of customers staying in the shops, thereby increasing the possibility of customers' consumption. But the music of the ear is called "sound evil" in geomantic omen, and it is a kind of evil, which makes people naturally irritable.
emotion
The promotion of stores can only have a negative impact.
Now, most large shopping malls are equipped with escalators. Please be careful not to turn the escalator to the door of the store. If such a pattern has been formed, it is necessary to use the shelves as far as possible so as to keep the customers from seeing the escalator as soon as they enter the door. This is also the principle of "returning swirling and avoiding direct rush" in the geomancy. Otherwise, the customers in your store are "visiting more and less generously."
Shop upholstery
colour
There is a lot of attention. Nowadays, many stores pay great attention to the color inside the store. Some businessmen think that the bright colors such as red will be in a relatively excited state through the psychological test, and arouse people's desire to buy.
From the perspective of fengshui, the color of the store interior should be considered in combination with the owner's birthday, the direction of the store and the five elements of the merchandise sold. The attributes of the merchandise should be included in five categories: wood, fire, earth, gold and water. Then, according to the gueshare of the shopkeeper and the residence of the shop, the decoration color of the shop will be determined in detail. The method is very complicated.
The door of a shop is the throat of a shop, and the passageway for customers to enter and circulate with goods.
The number of doors per day of the store determines the rise and fall of the store.
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Shop design should not only have a floor plan, but also must carefully review local detail drawings, shop front plans, lighting, colors and so on.
This is an indispensable basic common sense when entrusting designers.
1. self designed or commissioned professional designers
The design entrusts a professional with the following advantages:
(1) you can give advice on the original case and design a good display space.
(2) detailed design details.
(3) it can provide valuations for construction industry, construction budget, and make suggestions on schedule and plan.
(4) it can be entrusted with the acceptance work for completion.
But commissioned the design must cost the design, so many small drugstores are designed by themselves.
2. basic guidelines for self design
First, consider the original plan on the plan. The basic elements of the plan can be visited.
Second, the way of display should be determined according to the specific drugs operated.
Third, consult the industrialists on the design of the original case.
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