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Intersport Announces That The Korean Market Will Not Renew Its Contract For 5 Years.

2014/11/18 14:37:00 45

IntersportKorean MarketBrand

Here world Clothing and shoes Xiaobian network to introduce Intersport Korea market development blocked 5 years expired no longer renewed.

According to reports, Intersport, the world's largest sporting goods retailer, has announced that it will not renew its contract with the Korean franchise partner LG Fashion5. In early February 2010, Intersport officially entered the Korean market. Seoul This is the first store in Asia.

  

 

After a year of negotiations, Intersport and LG Fashion failed to agree on financial terms and future positioning in the Asian market. Insiders commented that this is the first time that there has been no such franchise agreement since Intersport46.

Nevertheless, Intersport believes that its pace of development in the Asia Pacific region is on the right track. By 2022, it plans to have 500 stores under the trademark of Intersport and The Athlete's Foot in the region. At present, Intersport international has taken the lead in this area, with 230 sales outlets in the Asia Pacific Region. In addition, the company plans to open 200 new stores in the eastern hemisphere by 2016.

Intersport is headquartered in Switzerland, is the world's largest comprehensive sporting goods retail management agency, is committed to providing consumers with a full range of one-stop sporting goods consumption experience. It is not only the largest seller of Adidas and Puma, but also an important sales channel for Nike, with more than 5400 stores in 44 countries and 21% of the European sports retail market.

In fiscal year 2013, Intersport sales amounted to 10 billion 300 million euros, an increase of 100 million euros or 1 percentage points over the previous year, the highest performance in history. Its retail sales of The Athlete's Foot, which was acquired in December 2012, was 270 million euros. In fiscal year 2014, the company's retail sales are expected to grow by 2-4 percentage points, to a maximum of 10 billion 700 million euros.

At the end of August 2013, Intersport opened its first 3 stores in China, announces that the global sports giant has officially entered China. market 。 In March 2012, the company reached a strategic cooperation agreement with Fujian Xinhua shopping plaza limited, and plans to open 80 to 100 stores in ten provinces in southern China in the next five years.

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