2016/17 Clothing Online Shopping Paction Will Reach 4 Trillion

Less than p ago, the first China clothing business conference and the China best e-commerce clothing brand award ceremony sponsored by China clothing association and China Textile publishing house were held during the CHIC Expo, and the final award results were announced.

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< p > China < a href= "//www.sjfzxm.com/news/index_c.asp" > textile industry < /a > vice president of the Federation Yang Jizhao, assistant to the president of China Textile Industry Federation, Chen Dapeng, executive vice president of China clothing association, Zheng Weiliang, leaders of China Textile publishing house, and other industry leaders attended the conference, and presented prizes to the winning enterprises.

More than 100 people from garment enterprises, e-commerce enterprises, clothing upstream and downstream supporting enterprises, media organizations and so on have launched in-depth discussions on the brand shaping strategy of e-commerce, sharing their respective business concepts and participating in related interactions.

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< p > according to authoritative data, in 2013, China's e-commerce < a href= "//www.sjfzxm.com/news/index_c.asp" > market paction < /a > scale reached 9 trillion and 900 billion yuan, an increase of 21.3%, and it is expected to reach 21 trillion and 600 billion yuan by 2017.

At the same time, with the growing habit of Internet users' shopping habits, the gradual establishment of online shopping norms and the gradual improvement of online shopping environment, China's online shopping market will gradually enter the mature period. It is estimated that the scale of China's online shopping market will reach 4 trillion yuan by 2016~2017.

Among them, the total scale of mobile online shopping in 2013 reached 167 billion 640 million yuan, up 165.4% compared to the same period, and the market size is expected to be nearly trillion yuan in 2017.

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< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > Electronic Commerce < /a > has created a new business mode for this era. At this time, the Chinese garment industry is also facing a special period of pformation and upgrading. The industry needs an electronic conference with global perspective, national height and professional degree of the whole industry. It explores and tries to solve the urgent problems faced by Chinese clothing brands and major business platforms.

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< p > the conference includes "how to make pattern innovation in China's clothing business, how to use Tmall to create a new marketing mode", "the path of cooperation between the clothing brand and the capital market under the Internet economy", "facing the new media environment, how to pform inside the enterprise", "the characteristics and bottlenecks of the textile clothing e-commerce" and "3D technology will trigger the revolution of the clothing business enterprise" and so on. The Alibaba responsible person, Hua Xiaowei, a researcher of China Galaxy Securities Research Department, Li Zhijun, vice president of the school of culture and communication, Central University of Finance and Economics, Ding Jianjun, general manager of Zhejiang China Light Textile City Network Co., Ltd., Yin Zhiyong and other guests, Yin Zhiyong and other guests, share their unique experience.

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< p > with the further development of e-commerce enterprises, it has become inevitable to build an authoritative and high-quality high-end communication platform.

The first e-commerce conference, from the perspective of clothing industry related brands, marketing and media, has created favorable conditions for the realization of comprehensive industry resources, information, talents, capital and business integration, and has constructed the core communication platform for the apparel industry's e-commerce providers.

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