Jimo Textile And Garment Market Is Developing E-Commerce.

The total investment of 15 billion yuan and the total construction area of 2 million 400 thousand square meters in Jimo, China, will be settled in Jimo. In the near future, Jimo will have three major core market segments including the total investment of more than 30 billion yuan, the small commodity city, the Sijiqing international textile and Garment City, and the three major supporting plates of Fuxing Group, Tian Mao City, Jimo merchants and Qingdao international garment industrial city.

　　 In the era of net batch, business is hard to do.

"The business in the wholesale market is becoming more and more difficult. On the one hand, retailers take too much cost from the entity wholesale market, turn to the Internet to find the source of goods, and on the other hand, the rent of the physical wholesale market is rising." Wang Shimao, general manager of Tianya solo, told reporters that although he had a head shop in Jimo's clothing market to do physical operation, most of his efforts were put on the line, and the sales of e-commerce accounted for 80% of the total sales.

In the era of "network batch", the developed network economy has caused great impact on the traditional clothing wholesale market. Whether it is the consumer or the retailer's buying habits have changed, from the previous inspection of the style, color, quality of clothing in the entity store, to the mobile mouse to view the clothing pictures, sales, evaluation, it can judge the quality of the source of goods, the entity to take goods and network pick up the goods has ablation limits.

As Shandong Textile and clothing One of the representatives of the professional market, Jimo clothing market has more than 6500 business operators, of which more than 2500 households have opened up the electricity supplier sales channels, and in 2013, the electricity business volume reached 2 billion yuan. Wang Shimao said that although many businesses are very optimistic about and actively explore the "blue ocean" of e-commerce, most of the merchants in the market are in the stage of rough start and single soldier operations, and there is not much communication between them.

"The low level of electricity supplier development is a handicap for Jimo's apparel market to achieve leapfrog development. The core of the low development level of Jimo's electricity supplier is the incomplete industrial chain. At the same time, the problem of low industrial concentration and imperfect industrial support is also very prominent. Most enterprises have only played the primary functions of Internet supply and demand information dissemination, and have not yet formed a network trading chain, which can not promote the collaborative development of upstream and downstream e-commerce related enterprises. Du Qingxiang, head of Investment Department of Fuxing Tian Mao City, said that because of this, despite the obvious advantages and high concentration of Jimo textile and garment industry, the number of enterprises in touch networks is also more, but there is no brand, scale, radiant power business enterprise and platform.

　　 Survival in the professional market crisis

"Under the strong impact of massive, low-cost e-commerce platform distribution system and safe and fast logistics service system, the logistics, passenger flow, capital flow and information flow of the professional market are facing the crisis of" wolf to the eyes ". Zhang Haiyan, Secretary General of the China Textile Industry Federation's circulation division, has made an image analogy. According to the introduction, in the textile and clothing professional market e-commerce applications, e-commerce transactions in 2013 increased by 60% year-on-year, e-commerce has become an important measure of professional market transformation and upgrading.

In the recent 2014 China Textile and clothing professional e-commerce symposium, Deng Yunhua, deputy director of the Changshu Garment City Management Committee of Jiangsu, said that the difficulties encountered in the development of the professional market are difficult to maintain, the single market online agglomeration is difficult to form the overall resultant force, the cost of the development of e-commerce platform, and the shortage of e-commerce talents, and so on, which is a difficult problem facing many professional markets.

　　 Professional market What are the applications of electronic commerce? According to statistics, textile raw materials, electronic plates, third party open or proprietary platforms, garment industry belts, and electricity supplier service parks are all prevalent in the professional clothing market of various regions. Deng Yunhua said that from 2013 to November, Changshu garment city completed the market transaction volume of 101 billion 400 million yuan, thanks to the new mode of e-commerce business, that is, "transforming the traditional tangible market into a new mode of interactive operation, which is a seamless combination of tangible entity market and invisible online market". In the 54 household electrical appliance enterprises currently settled in China's e-commerce industry park, besides the high-quality clothing and apparel network operators, there are many third party service companies, such as the operation companies, professional photography agencies, etc., forming a relatively perfect ecommerce circle.

　　 Increase investment to boost e-commerce development

Last October, China (Jimo) garment brand Incubation Center Put into use, provide a series of services for Jimo knitted garment enterprises, such as business incubator, brand operation and so on.

Du Qingxiang said that the positioning of Fuxing Star Trading City, which is to be settled, is to integrate traditional commerce and e-commerce development needs, integrate wholesale and retail, integrate online and offline, and integrate traditional logistics with market and logistics.

Sijiqing, Shishi international textile and Garment City, which has a total investment of 7 billion 200 million yuan and a building area of 1 million 140 thousand square meters, has also started this year. It is committed to creating a new industrial city with "electronic business platform + professional market group + brand center + production base". At the same time, Jimo international trade city has also established strategic alliances with many famous professional markets such as Guangzhou Baima clothing city, Yiwu China Commodity City, Changshu Garment City, and so on.