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Pregnant Woman Becomes The Last "Rich Ore" In The Fashion Industry.

2013/5/24 20:08:00 22

Maternity DressCostumesCostumes

< p > "wear a target=" _blank "href=" //www.sjfzxm.com/ "> Kate Middleton > clothes! /a!" maternity dress looks more than once. "(" Vogue "magazine);" Kate's fashionable maternity dress highlights the Royal Style "(" People magazine ");" Kate princess is expected to wear the four most pregnant maternity dress during pregnancy "; (the" 10 best pregnant women "(Vanity Fair).

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< p > there is no doubt that pregnant women's fashion has become the focus of competing reports in major European and American media.

As the fashion girls of Black, Eyed, Peas, Kim Kardashian, Kim (Kardashian) and Margherita Missoni (Margherita Missoni) become pregnant at almost the same time, how to dress has become the most popular topic of fashion so that mothers should be able to cope with this problem.

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< p > in February of this year, after the first public outing of pregnancy (due to July this year), Princess Kate wore a gray Max Mara wrapped skirt.

Just a while ago, she liked to put on her whole body and coat, like Windsor's pale green dress that she wore at the engagement of the Windsor Castle (Castle). At the same time, Kardashian wore fashionable clothes such as Valentino (Valentino), Salvatore Ferragamo, langwan (Lanvin) and Saint Laurent (Saint Laurent), while Fei Ji wore a black dress to attend an event in Brazil. Later this month, she wore a miniature mini dress with artificial diamonds decorated and long skirts hanging behind in public.

SONY has been wearing its own brand (expected).

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< p > they are competing to emulate the first French Carla (Carla Bruni-Sarkozy), dressed in regular fashion during pregnancy.

Bruni was wearing a white Chanel (Chanel) top dresses and a black blouse during her pregnancy.

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P, no doubt, this has become a common practice, so you may feel that it will give some inspiration to the fashion industry.

According to the statistics of pregnant brand S e Raphine, there are about 800 thousand babies born in the UK every year, and the average cost per pregnant woman is about 130 pounds (108 million pounds in total) in the United States, while in the United States, although fewer than 4 million newborn babies are born each year, the total cost is about 800 million US dollars (the average cost of each pregnant woman is 200 US dollars).

However, maternity dress is the last "rich ore" to be developed in the fashion industry.

High fashion brands have long been involved in children's wear, wedding dresses, women's underwear, sportswear, and even household a target= "_blank" href= "//www.sjfzxm.com/" > textile > /a > products.

Obviously, many pregnant women do not want to give up fashion easily, but once the topic of maternity dress is mentioned, fashion fans respond with awkward silence.

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< p > for example, Diane von Furstenberg (Diane von Furstenberg, many people feel that her dress is more suitable for pregnancy and dress), Wu Jigang (Jason Wu), Temperley London and other brands are euphemistically refusing to set foot in this field.

"We don't think this area is suitable for us. We don't develop any maternity dress. Our relationship with Princess Kate is very important. We never comment on this," Temperley London said.

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Valerie Steel, director of the the Fashion Institute of Technology Museum, P (Valerie Steele) thinks that pregnancy will involve image problems, because it does not have the charm and smoothness of women's perfect body in the past "the".

After pregnancy, the female body is bound to undergo tremendous changes, and the appearance feels like obesity.

So < a target= "_blank" href= "//www.sjfzxm.com/" > designer < /a > feel left and right.

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< p > Steele recalls that when she was pregnant and looked around for fashion, she had never seen Lssey Miyake's (Issey Miyake) Plantation series "a target=" _blank "href=" //www.sjfzxm.com/ "dress > /a", especially the classic cotton style dress with the classic style of 80s of last century.

At that time, "the employees in the store looked at me and said," are you twins? "- the implication is that Steele looks too fat.

"I rushed out of the shop crying," she said.

Nevertheless, she added, "designers feel missed opportunities."

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Susan Lazar (Susan Lazar), a fashion designer in New York, has worked for 20 years. Now she has created her famous brand, Egg Baby, and occasionally designs P maternity dress (contracted knitted dress and accessories).

She said she thought the reason why designers didn't want to design maternity wear was that it actually wore too short.

"After birth, no woman wants to wear maternity clothes again," she said.

"I want to burn it."

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< p > besides, there are practical problems of style.

"The pattern of maternity dress is different from that of ordinary clothes. The reason is that the belly will become bigger and bigger after pregnancy, and it must be a longer belt," Lazar said.

She pointed out that the launch of maternity dress requires a lot of investment. When long T-shirts, leggings and stacking clothing can still be as popular as pregnancy, investing in maternity dress is very worthless.

She said that in fact, many women were almost always dressed in regular clothes until the last three months.

"It's really not necessary to add a lot of maternity clothes, so designers are not willing to bother about it," she said.

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< p > Losangeles fashion designer Nicole Chavez (Nicole Chavez), in collaboration with the then Kristen Kristen Bell (Kristen Bell), designed the dress for this year's golden ball award (Golden Globes), and let the other party wear the relaxed Jeanne Jeanne's fashion (not maternity dress) to participate in the award ceremony.

She usually emphasizes that her clients must wear non maternity dress, including Jenny Packham herself.

During Jeanne's two pregnancy, Chavez kept her wearing Dolce & Gabbana fashion from time to time (she pointed out that the fabric of the brand was very flexible).

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< p > "the Jeanne Park curve is charming and petite, so it shows that its belly is very critical," Chavez said.

Issa is also the ideal choice for the regular skirt, because the signature V collar makes the plump chest look more proud, and the skirt is plucked at the waist to make the belly of the wakkas look even more beautiful.

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P, however, in view of the marketing effect of the current fashion leader of the big wave, fashion brands respond naturally.

After all, it can give birth to a brand-new subdivision of creative industries in the fashion industry.

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