Steady Growth Of Dalian'S Garment Industry

In the first half of this year, the garment industry in Dalian showed a slow growth trend. In the face of the overall weakness of the world economy, the garment industry association of Dalian led the enterprises to carry out various efforts and carried out a lot of solid and effective work, and promoted the whole industry to achieve better results in the hard times.

According to 1~5 monthly statistics, Dalian garment enterprises completed industrial output value of 12 billion yuan, an increase of 22.6% over the same period, and realized sales revenue of main business, 8 billion 450 million yuan, an increase of 32.1% compared with the same period last year. The value of export delivery was 4 billion 850 million yuan, an increase of 12.7% over the same period last year.

More than 80% of the 198 Enterprises above Designated Size have achieved steady economic growth.

Dalian

Tian Ping, President of the association, believes that the clothing industry in Dalian should focus on industrial upgrading in 2012. The key points are to deepen brand building, technological innovation and information technology promotion; do well in staff training; do a good job in autumn fashion week; and organize good activities in the international clothing and accessories fair.

It is understood that the clothing enterprises in Dalian generally reflect that the production and operation in the first half of this year is rather difficult. There are three main performances of the enterprise: a number of well-known brand enterprises have maintained steady economic growth; a large number of enterprises have gradually slowed down growth; a few enterprises have been in decline and losses.

There is an increase in stock.

In some enterprises, the reduction of orders, the lack of start-up, the decline in sales of clothing stores in the city, and the inflow of passenger traffic are all very obvious phenomena.

Faced with these difficulties, Dalian's clothing industry and enterprises have taken many measures to deal with them.

At the beginning of this year, Dalian garment industry association and many enterprises jointly analyzed the situation of the industry, discussed many difficulties that may be encountered, took early plans, acted quickly, and took many measures, and did a lot of work.

The 2012 theme annual meeting on "breaking bottlenecks and promoting promotion" has been convened successively. Economic experts are invited to explain the macroeconomic trend and policy trend of the country. The speakers in the industry are invited to make a speech on "meeting difficulties and promoting the steady development of the garment industry", so that the enterprises can see clearly the situation, identify the direction, and find the weakness and solution of their own enterprises.

The 2012 spring fashion week in Dalian has been held, and many brands and new products of Dalian garment enterprises have been launched to Chinese and foreign businessmen.

The association organized a number of brand enterprises to participate in the twentieth China International Clothing and accessories fair, and organized a group of enterprises to participate in the international apparel trade exhibition.

The association has carried out a series of training for enterprises to carry out the information management service of garment enterprises, helping enterprises improve their management efficiency, and provide accurate data support for enterprise leaders to make correct decisions.

Dayang group, with its thoughtful and unique brand service operation, has won the merchants with its distinctive products. Chairman Li Guilian LED general manager Shi Xiaodong and deputy general manager Hu Dongmei to participate in the twentieth China International Clothing and accessories fair. He showcases the latest products of YOUSOKU2012 spring and summer with the striking "mobile modeling room", so that visitors can try them on.

At the same time, equipped with 6 large screen high-end computers at the scene for visitors to do online shopping experience.

At ordinary times, we constantly increase investment in R & D design, and constantly introduce new products, highlighting the market with a single volume, single tailor, advanced customized business services, and achieving steady growth in output value, sales revenue and export in the first half of this year.

Dalian sang Fu Lan Industrial Co., Ltd., in the face of rising labor and raw materials, promptly adjusted the enterprise development plan, adjusted the marketing point and adjusted the strategic culture, so that output value and sales revenue still increased significantly, and exports were flat compared with the same period last year.

Many enterprise representatives and distributors put forward that we must control and reduce the homogenization of products from the source of production. Statistics from clothing sales in eight shopping malls such as Dalian shopping malls and friendship mall show that Dalian's local brands are "creation", "rich brother", "

"And" Xingfu women "and" Xingyu "have always maintained the forefront of sales, because the products have characteristics and strong competitiveness.