Small Businesses Launched A 18 Wave Of Attacks Against &Nbsp; Taobao Said It Would Never Compromise.
The attack triggered by Taobao's new deal continues.
strategy
Renovation of Taobao
Shopping Mall
The inpigent and tough attitude has further aggravated the attacker.
On the evening of 12, the crowd gathered in the YY voice chat channel was over 30 thousand, and it broke 50 thousand again yesterday afternoon.
They even set up a functional structure, including
Propaganda
The Department, the press office and the planning department, the executive department, the selection department and the "explosive budget" and the executive meeting room.
Last night, more than 50 thousand users continued to gather on the YY voice chat channel. At 21, 08 minutes, users began to click on Taobao mall express keywords. The first clicked paid keyword was related to the first day Taobao mall merchants who were in a relationship with small sellers.
For sellers, a new round of clicks, Taobao responded to this newspaper, because Taobao direct train has anti malicious click fraud function, so big sellers need not worry about being wrongly charged.
Attack strategy change
On the first day of the raid, the attackers showed more ridicule on the second day.
"Taobao mall said it had called the police, which is both a risk aversion and an expression of contempt for Taobao."
One participant said.
According to them, this is a vigorous "Taobao group buying".
With a southern accent, the little fish called himself "a northeastern man". "Little fish" said, "we do not have any organization. We are not mobs. We are people who have feelings for Taobao. We are not sellers. We are buyers."
They liked the joking tone, and the host's speech even drew on the slogan of the "hottest female voice" of the hottest talent show in China: "like to leave it, and if you don't like it, you can unconditionally refund it."
This is a hint of the shopping, refund, and differential attack process.
Alternatively hosted shopping guides have also encouraged: "Taobao forget us, we will not forget Taobao, we want to buy group, we are China's first group buying platform."
Having said that, at 23:15 on the 12 th, "group buying activities" ended. About 27 items of different categories were snapped up by tens of thousands of people, many of which were quickly knocked off.
Yesterday's attack has not yet weakened.
According to incomplete statistics, as of this newspaper, the group buying activity has launched 18 attacks.
Many large businesses in Taobao mall have been attacked repeatedly, for example, Han Du Yi house has been attacked 7 times, and she has been attacked for at least two times.
A large business owner told reporters that they were again attacked for half an hour this afternoon, and the way to deal with them is to temporarily lower the shelves.
At the same time, the attack strategy has begun to change.
An electric business observer who lurked in the YY group said that the attackers began attacking businesses in the afternoon instead of attacking them as a whole.
The specific way of doing this is that the leader picks up the links of the goods and announces them in the group, and the responders immediately attack.
"They say the target of attack will be Taobao's fake and imitation goods," said the observers. The attackers intended to use this as a satire and humiliation against Taobao mall. "Do you not mean that the new regulations next year will tolerate zero fakes and imitation goods?"
Stalking confrontation
The attack continued, both sides showed no compromise, and actively sought support from public opinion.
At the end of the group purchase, he immediately started a battle against the chairman of the Alibaba, Ma Yun and the complaints conference. By the end of the night, Mike's position was still full of 500 people, with more than 10 thousand users online.
A seller who has just upgraded to the mall in late September is quite representative. The seller has already spent 110 thousand yuan, including 50 thousand yuan in borrowing. "Now I have to pay 160 thousand yuan. Where do I go to borrow money? How can I pay wages to the employees and how to get the turnover?"
The frozen deposit has also been questioned by some sellers as "illegal fund-raising". They believe that billions of dollars will be used by Taobao mall as an interest free loan.
In the YY channel, from time to time, the seller called on everyone to use the power of the new media. "I hope you can forward to micro-blog and pass on your voice with the forum."
According to people familiar with the matter, Ma Yun, who was in the United States, has been paying attention to the progress of the situation since yesterday. Yesterday morning, Ma Yun spoke on micro-blog, saying, "the heart is broken, so tired, I really want to give up."
Countless times, I asked myself, "why do we take such responsibilities?"
But he made up his mind to say, "there are moments in life. We need courage to choose.
These choices are not only unreasonable, but also contrary to reason and even offend relatives and friends.
Even so, we may act arbitrarily and choose to do it. This is the hope. "
Taobao mall has also said that it is necessary to make compensation for the victims of large businesses.
At the same time, in view of the fact that commercial goods were robbed too much, they and large businesses modified their payment methods and cancelled the cash on delivery option to increase the cost of attack.
How to deal with the "moral challenge" of the attackers is a problem for Taobao mall.
Zhang Yong, President of Taobao mall, told the newspaper that under the guidance of attackers, most netizens only received the information of "Taobao mall entry fees several times price increase", but did not notice that there were still supporting mechanisms such as return.
Taobao mall official is still in the announcement, micro-blog efforts to clarify: the adjustment, the annual fee increase and the establishment of a return mechanism, the vast majority of businesses can be partially or completely returned; the margin frozen in the merchant Alipay account, breach of contract will be deducted for compensation for consumers, Taobao mall has no right nor thought of embezzlement; not retreating small sellers, but hope that businesses provide high quality goods and services, "we will help merchants who do not meet the criteria of the mall to continue to operate in Taobao market, and the accumulated credit of historical pactions will not be affected."
At the same time, they also pointed out that the composition of YY channel crowd and attacker is extremely heterogeneous.
"At present, the so-called" management "is formed among the people gathered on the YY, but so far, these so-called management have never communicated with us, nor do we know their identity, only to see that they are continuing to incite attacks against innocent businessmen.
Taobao mall introduces.
Zhang Yong told reporters earlier that they confirmed that many of the attacker groups were previously Taobao bad professional judges and credit hype group.
According to digital observers, the leader of the YY channel has led the attack on Taobao last year. "The more than 50 thousand person is the number of YY channel members, many of whom are spectators from all walks of life and have a holiday with Taobao. There are obviously not many real small sellers."
There are even fish in troubled waters.
Shangshang red wine Taobao mall official told reporters that from the evening of October 12th at 7 o'clock, goods still red wine was attacked by a large area, dozens of products encountered next frame, the backstage shows that the flow of funds surged.
But after enquiry through special channels, they found that many attackers came from some competitors in the red wine industry.
There are also big businesses in Taobao mall, who are worried about being attacked and are afraid that they will not be able to sustain them at that time.
Some of the small sellers on the YY channel are also reflecting on whether their actions are wrong.
A seller said, "I think the sellers who were photographed were innocent.
I apologize to you, but we also hope that Taobao will give us an apology. "
Jack Ma
Chairman of Alibaba
Looking at the tears of my family, I heard my colleagues tired and grieved. Their heart was broken. I was really tired. I really wanted to give up.
Countless times, I asked myself, "why do we have to shoulder such responsibilities?" maybe businessmen should earn money to live comfortably, or to emigrate like others. What is the relationship between the good and bad society and us? Last night, we heard those people playing the Nazi military songs on the Internet, shouting "destroy everything, destroy everything", injure innocent people.
Pro, Taobao!!
Zhao Ying Guang
Taobao big business
Han Du Yi she
CEO
As a common businessman, what is the crime? Why should we destroy the jobs of our 1000 or more people? If you want to eat, we also have to survive! This is an irrational behavior.
Attacker
We do not have any organization. We are not mobs. We are people who have feelings for Taobao. We are not sellers. We are buyers.
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