PA: A Young And Powerful Brand.

This is a distinctive brand. They say: "to make people recognize them from the crowd at a glance is the external pursuit of this brand." In December 1st, a fashion show called "return" was shown in Ningbo. The men's wear autumn show, which combines various elements such as yap and Pope, is displayed in 2011. This is the new conference of Pago's autumn dress.

Young, unruly, avant-garde and fashionable. When these words come out of their minds, they do worry about it in a flash. In short, this is a young brand specially designed for young people.

After seeing Wang Junhai, the general manager of the brand, the impression was thoroughly confirmed that an entrepreneurial team with an average age of 26 has launched the fashion work for the 26 year old end consumer.

Consumer demand for 26 years old

"26 years old, 85 young people." Wang Junhai felt that people in 80s were more anxious for freedom than their previous generation. As the helmsman of the company, Wang Junhai always strives to integrate the passion for entrepreneurship and the passion of post-80s young people.

Wang Junhai likes sports cars, and there are a group of young people playing sports cars around him.

"Sports culture is the connotation of many young men, though not everyone owns it. Sports car But this does not prevent them from paying attention to sports cars. The name of the brand is derived from Wang Jun Hai's favorite Italy name who grew up from a locomotive mechanic to a famous sports car designer.

In 80s, more and more wealthy people grew up. They no longer were troubled by money, instead of self value identification.

Wang Junhai said that one of his friends had 3 million 800 thousand luxury sports cars, but only 500 yuan for car maintenance. The reason is that he feels too low in the 4S store.

Cost performance, in the eyes of consumers in 80s, is an important factor in measuring products and services. "What we need to do is to provide the most cost-effective products." Wang Junhai said.

Fashion design, excellent quality, moderate price, this is the development path that has been followed by the company. Especially the design and quality, which is pouring Wang Junhai's energy into his work. "We can see many brands, but there is no market model." Wang Jun Hai is very confident in the design of the brand. Paying attention to the dynamic trend of fashion is a foundation for their creation. The integration of sports car elements is a way for them to innovate. "The pursuit of the sense of structure, color and speed of sports cars is Pagani's inspiration." Design is the most direct way for a brand to show its features, and further optimization of the design will be the core of Pagani.

In addition to design, Wang Junhai's favorite is quality. In order to pursue high quality, even if it is a shirt, they will place production orders in the Japanese enterprise processing factory far away from Shanghai. In their words, it is because they see the strength of these processing enterprises. Because of the long-term OEM business for CK and other international brands, these factories have a perfect system in terms of quality management and product assessment. Pagani has a lower price for the same line of products, which is an important means for Wang Junhai to cater to the young people nowadays.

A customer in Wenzhou said, "I don't know why, just put it on my own." pagani He will often be noticed, and the topic of his dress will make him the center of the topic. He enjoyed it very much.

26 year old entrepreneur's work

Wang Junhai is 30 years old. He is an overage person in this group. But this overage person is very careful in controlling the team.

"People in 70s are more suitable to do business together to earn money for the purpose, they can bear hardships and hardships, and people in 80s are more suitable. Entrepreneurship Their creativity and passion can make their careers unique. This is the starting point for Wang Junhai to set up an entrepreneurial team with an average age of 26.

Wang Yang, the senior member of the service, is 26 years old. But he is the elders of the city. He graduated from Communication University of China. His ability to communicate with others has been greatly improved in his work.

One of his background identities is that they belong to the Taiping bird group, a well-known clothing group in Ningbo. Is there no shade against the big tree? But Wang Junhai does not seem to exaggerate.

"The network in the area is re established and has nothing to do with the group. We have a lot of good reputation from the group, and when we talk with suppliers and producers, the credibility of the group is most felt.

For a new brand that developed in July 2009, more than a year ago, there are more than 100 terminal stores. At such a speed, without the support of the mature soft power of the Taiping bird group (including human resources management, customer management, logistics system and IT technology application), I am afraid that it will be unavoidable to rush around. If there is more time for creativity and innovation, design and optimization, Wang Junhai also acknowledges that, in the construction of the soft environment, pgany is benefited by the group. Because, in their young team, many backbone are drawn from various departments of Taiping. The company's implementation has been greatly improved by their participation.

"Step on the brakes and develop." This is Wang Junhai's most impressive sentence. The development of more than 100 stores in one year is still deliberately controlled. Pagani's development momentum is indeed a bit surprising.

Many of the existing franchisees in the city are strong young people. The two generation is a significant group among them. "This group is very powerful. They are young, have money, and have the courage to do things." Although faced with the lack of career persistence after the 1980s, Wang Junhai is still very optimistic about these franchisees.

Wang Junhai chose a group of young collaborators, passionate and energetic, but also young. However, Wang Jun Hai believes that Pagani's career will become more and more exciting as the team continues to mature.