How To Negotiate With Agents?

First, carry out group Public Relations Association

1, preparation;

Company profiles, product brochures, business licenses, product listing programs, sales plans, agents sales cooperation programs, samples, quality inspection reports, health licensing reports, various certification, distribution policies, contract templates, annual media promotion plan, annual end sales promotion plan and city survey report.

2, the choice of location: determined by the marketing department.

3. Public relations personnel: jointly determined by the marketing department and local sales staff.

4, explain the content

Sales cooperation plan, annual media release plan, annual terminal promotion plan, listing plan, agent policy and sales plan.

Objective:

Initial intention is reached with agents to conduct in-depth negotiations.

Note: appearance, conversation, Manner Specification; proficiency in and application of business to answer. negotiation Part;

Rehearse the content and use it flexibly.

Three, negotiation:

Contents: agency agreement, sales plan, right of both sides.

Objective: to sign the agency contract and clarify the responsibilities and responsibilities of both sides.

Four, sign and urge agents to purchase money.

Be careful:

1, adequate preparatory work is the prerequisite for the development of agents. In addition to the above contents, the objection questions and answers that are constantly modified by the chamber of Commerce and in practice must be fully prepared and rehearsed until flexible application.

2, here is a more description of the way to develop agents in the field, which is not discussed for conference marketing, advertising investment and so on.