Fashion Jersey Winning Theory (4)

　　 Italy National team comparable to male model

The beauty of this body is most vividly displayed in the masculinity World Cup. There is no doubt that Italy is the most handsome national football team in the world. This view has been universally recognized almost since the 90s of last century, and has never been questioned. Almost all players in Italy have long hair and have a large body, strong body and handsome face. Worst of all, in the 2002 World Cup in Korea and Japan, they even used the retro design of the tight fitting Jersey. The high resilient Lycra fabric tightly wrapped the players' strong torso, so that all the players showed the male body beauty like ancient Greek sculpture. In addition, this Jersey has its own unique function, which enables the referee to perceive the small movements of the opponent to pull the Jersey, so as to effectively reduce the interference of the other players.

Unfortunately, this jersey is not sold very well. Few fans can have the perfect shape of the statue as the Italy team. At the same time, too tight Lycra fabric will also cause some damage to the players' body. So after only one world cup, the Italy team changed the sponsors of the Jersey, and this very beautiful retro Jersey is also a calendar. History.

Fashion came to the world cup more High.

In fact, the world cup and fashion also show a high degree of integration of the point of agreement, both to show the beauty of the body for the purpose. In the closing ceremony of the French World Cup in 1998, 300 of the Bolero models dressed in YSL fashion walked in the French stadium, accompanied by the French composer Ravel (Ravel), which became the most amazing scene in the history of the world cup.

Current World Cup The combination with fashion is also the highest. The watch brand HUBLOT became the first official designated time partner (OfficialFIFATimekeeper) of the world cup and made official designated watches (OfficialFIFAWatch) for FIFA. If you watch the Hublot World Cup wrist watch with the giant spirit cup on your wrist when you watch a ball with your friends, it will become the most important thing for friends.

In this world cup, England is the most fashionable team. Although its Jersey is sponsored by Umbro, it has invited SavileRow custom tailoring CharlieAllen, which represents British gentry tradition, to design. Of course, LV, a luxury magnate, is naturally unwilling to give up. In the advertisement of the core value of its brand spirit, LV has invited 3 kings of different periods - Bailey, Maradona and Zidane to shoot the latest advertisements. In the advertisement, Bailey will compete with Zidane for a table soccer match, while Maradona will appear as an audience. Perhaps he was not satisfied with his identity as an audience in the picture. On the day of filming, Maradona was 4 hours late, and when Maradona arrived, Bailey and Zidane had already left. The final advertisement was also produced by the famous photographer Anne Leibowitz in the later stage.

At the same time, this session FIFA World Cup The way of appearance is also gimmick. In the final finals, the Hercules cup will be placed in the LV special box for Johannesburg to swim across the sea to the Soccer City stadium. By opening the LV suitcase to the Hercules cup in a number of football venues, fashion and football will be separated from each other and shine together with an exciting beauty.